http://bucks.blogs.nytimes.com/2012/04/16/the-real-reasons-why-you-buy/

Bucks: The Real Reasons Why You Buy
Published: April 16, 2012
If you think a purchase will ultimately save you money, ask yourself whether that's a story you've invented to justify something you're buying for more emotional reasons.

돈: 당신이 소비하는 진짜 이유
1차 시도>

만약에 어떤 물건을 구매하는 것이 당신의 돈을 근본적으로 아껴줄 것이라고 생각한다면, 당신이 더 정서적인 이유로 물건을 사는 것을 정당화 시켜줄 것이라고 꾸며왔던 이야기인지 아닌지 자기 스스로에게 물어보기 바랍니다.


2차 시도>

어떤 물건을 산다는 것이 돈을 아껴주는 것이라고 생각하는 사람이라면, 본인 스스로에게 물어보기 바랍니다.

물건을 사는 것을 더 정서적인 이유로 정당화하기 위해 본인 스스로가 꾸며냈던 이야기는 아닌지 말입니다.


3차 시도>

어떤 물건을 산다는 것이 돈을 아끼는 것이라고 생각하신다면,

그런 생각 자체가 사실은 더 정서적인 이유로 물건을 사게되는 것을 정당화하기 위해서 본인이 꾸며내 왔던 이야기는 아닌지 스스로에게 물어보기 바랍니다.


역시 번역은 어려웡.



오늘의 단어


invented            허구의

ultimately            궁극적으로, 결국, 본질적으로

slippery slope        미끄러운 비탈길

internal-combustion    내연 기관의, 내연식의

conmbustion    불이 탐. 연소.

conventional    관습적인, 평범한, 전통적인

get past    ~의 곁을 지나가다. 추월하다. 들키지 않다.

fond of    ~을 좋아하는. 





블로그 이미지

브라보맨

,

Dogs.

영어/100번 따라읽기 2012. 4. 14. 22:17



All dog owners often have the sense their dogs have psychic powers, anticipating what you're about to do and understanding your feelings without a word tonight there is a new evidence dog owners are nearly right.

All dog owners often have the sense their dogs have psychic powers, anticipating what you're about to do and understanding you feelings without a word. Well, tonight, there is new evidence dog owners are nearly right.


It's the latest research to confirm with many dog owners already know that our dogs get us. 

Do you feel like dogs can understand us like our emotions?

Absolutely. Really? Yeah.


The new study says dogs have similar communication skills to very young children.

If you look at dog in the eye and dressed in a friendly way, it's more like to do what you ask which scientist prove in an experiment involving video monitors and eye-tracking technology.

Other studies have shown that dogs know to a read human emotion by looking at the right side of our face which is exactly what humans do with one another.


블로그 이미지

브라보맨

,


What are your hobbies?

What are your interest?

How do you spend your free time?

In my free time(In my extra time), I enjoy hiking with family and friends.

I love riding my bicycle in my free time, I belong to a club that goes riding several times a week.


I spend my free time hanging out with friends. 
We usually eat and watch movies. We love talking about movies and actors.

I usually spend my time hanging out with my friends.
I usually spend time with my family on the weekend.

I enjoy spending my free time working out and playing sports.
I go to the gym every other day and play soccer with my friends at least once a week.


I'm into playing the guitar. I practice whenever I have time because I want to join a band.

I'm really into reading. I read at least two books a month and belong to a book club. Our club meets once a month to talk about books.


I like to study English because it is is helpful for my career. I'm also a member of an online English study group.

I love inline skating with my friends. We go to the Han River after school to skate. It's really helpful to relieve stress.



What do you usually do on the weekends?


On the weekends, I usually spend one day doing housework and running errands.

I try to catch up on my reading and spend some time with my family.
We enjoy various outdoor activities such as going on picnics.

I really into musicals, so I watch one musical a month with my friends.
It's a great way to relax and have fun.

On Sundays, I always go to church because it's an important part of my life.

I love the weekend because it relieves stress and I get refreshed for the upcoming week.











'영어 > 100번 따라읽기' 카테고리의 다른 글

Dogs.  (0) 2012.04.14
08. 면접 잉글리쉬 - Warm up  (0) 2012.04.04
07. 면접 잉글리쉬 - 자기 소개  (0) 2012.04.03
06. Kodak on the brink of bankruptcy  (0) 2012.04.01
05. LAPD arrest suspect in arson case (15회 읽음)  (0) 2012.03.28
블로그 이미지

브라보맨

,



성의 없이 답하진 말 것.

너무 길게 답하진 말것. 30초 이내!


What did you do this morning?


It was a typical morning.

It was a usual morning.

It was a busy morning.

It was a hectic morning.

It was a slow morning.


I got up early to study English and do some chores.

I woke up early to read the newspaper and exercise.

I was busy doing my chores.

I usually check my email when I'm awake.


I read an article about the presidential election campaign.

I read a newspaper article concerning global economic recession.

I watched news concerning the effects of global warming on the environment.


I also spent an hour this morning preparing for today's interview.

I usually spend half an hour every morning doing light exercises such as taking a walk or stretching.



How did you get here today?

How did you come to this place?



I got here by bus and I arrived earlier than I thought.

I live in this area, so I walked here. It took me about 15 minutes.


I didn't want to be late, so I took the subway to avoid the traffic jam.

I wanted to be on time, so I took the subway.


Since I live far from here, I had to use public transportation to beat the rush hour traffic.

Since I live far away from here, I had to use public transportation.


I usually take advantage of the public transportation system to be on time.

It's efficient because it helps me avoid traffic congestion.




'영어 > 100번 따라읽기' 카테고리의 다른 글

Dogs.  (0) 2012.04.14
면접 잉글리쉬 - 취미  (0) 2012.04.05
07. 면접 잉글리쉬 - 자기 소개  (0) 2012.04.03
06. Kodak on the brink of bankruptcy  (0) 2012.04.01
05. LAPD arrest suspect in arson case (15회 읽음)  (0) 2012.03.28
블로그 이미지

브라보맨

,


p.7~8


Consumer Decisions Are Ubiquitous.

Whether we are in the supermarket or not, we are constantly making consumer decisions.

In fact, most of our daily decisions do not involve existential decisions.

Moreover, many of our daily consumer behaviors do not even require intentional decisions.

A typical day of typical person is filled with countless minor consumer decisions or the consequences of previous decisions.


우리가 일상에서 행하는 많은 의사결정들은 의식적이기 보다 비의식적이면서, 아수 소소한 것들의 연속인 경우가 많다.

Many of our daily decisions are not intended, but unintended.

And most of them are consequences of consecutive minor decisions.



Consumer Choices Fulfill a Social-Identity Function.

Many of consumer decisions are highly identity-relevant insofar as they correspond to a larger set of values and beliefs and express important aspects of the self.

Many consumers choose brands in order to express their personality or to affiliate themselves with desired others.

People may also perceive of products as extended selves.

Brands, products, and consumption habits not only help to establish social connectivity but also serve as status symbols defining vertical and horizontal social boundaries.


대다수의 소비자 의사 결정들은 자신의 정체성과 관련되어 있다.

소비자들은 자신의 성격을 표현하거나, 자신의 사회적인 정체성을 표현하기 위한 목적으로 제품을 사기도 한다.

Most of consumer decisions are related to their self-identity.

By having a product, consumers can express their character or social-identity.







블로그 이미지

브라보맨

,